KMX Shareholder/Stockholder Letter Transcript:
A N N UA L R E P O RT F I S CA L Y E A R 2 0 2 4
The Nation s Largest Used Car Retailer
770 K
550 K
1.1M
CARS RETAILED
IN FY24
CARS WHOLESALED
IN FY24
APPRAISAL
PURCHASES
IN FY24
$8.3 B
34M
CAF ORIGINATIONS
IN FY24
AVERAGE MONTHLY
WEB VISITS
20YEARS
$100 M+
ON THE
FORTUNE 100
BEST COMPANIES
TO WORK FOR
LIST
GIVEN BACK
TO HELP OUR
COMMUNITIES
THRIVE
2M
VEHICLES
MOVED
245
STORE LOCATIONS
NATIONWIDE
CARMAX MARKETS
O
Existing Television Markets
as of April 15, 2024
(Size of markers is based on
number of CarMax stores in
each market)
2024 Le er to Shareholders
Dear Fellow Shareholders:
This year CarMax celebrated its 30 year anniversary, and I m so proud of what we have been able to
accomplish in that me. Although scal 2024 was a challenging year for the used car industry, we
focused on controlling what we could control while at the same me advancing our strategic priori es.
We con nued to innovate and invest to further improve the associate and customer experience, and I
am proud to highlight that this marks the 20th consecu ve year we have been recognized as one of
Fortune Magazine s 100 Best Companies To Work For . This is a testament to our associates and the
culture they have created.
While a ordability of used cars remains a challenge for consumers, our core opera onal founda on is
strong, and I believe we are well posi oned for the future. This scal year we sold approximately 1.3
million vehicles through our retail and wholesale channels. We also bought 1.1 million vehicles from
consumers and dealers. Across our diversi ed business model incorpora ng retail, wholesale, nance,
and Edmunds, we made a number of enhancements and expanded our ability to source, sell, and nance
vehicles.
In addi on to improving
the experience for our
customers, this past year
we also focused on
reducing costs and
unlocking e ciencies
throughout the business.
In addition to improving the experience for our customers,
this past year we also focused on reducing costs and
unlocking efficiencies throughout the business. We were
highly disciplined regarding our spend and investment levels
and effectively managed SG&A without sacrificing the high
level of quality service that our customers and associates
expect from CarMax.
Retail: We con nued to improve our omni channel
experience by u lizing technology to further empower
customers in their purchasing journey. For example, we
leveraged data science, automa on, and AI to make it even
easier for customers to complete key transac on steps, like vehicle transfers, on their own. We also
enhanced digital checkout func onality for appraisal customers, enabling them to submit their
documents remotely and unlocking their ability to par cipate in our 30 minute Express Drop O
experience. This past year approximately 70% of our customers used one or more of our digital
capabili es and we are highly focused on crea ng and implemen ng new features that will ensure
CarMax provides the most customer centric experience in the industry.
Finance: CarMax Auto Finance (CAF) performed well despite challenges posed by the persistence of
higher interest rates, used vehicle a ordability, and overall household economic pressures. I am very
pleased with the success of our online mul lender pre quali ca on tool, Finance Based Shopping (FBS),
which allows customers to request nancing approval online with no impact to credit scores and receive
their decisions within minutes, empowering them to conveniently shop with personalized terms across
our na onwide inventory. This seamlessly provides consumers with the informa on and capabili es they
need to shop for nancing that best meets their budget, further di eren a ng CarMax s customer
centric nancing experience. Today, over 80% of our customers that start the nancing process u lize
this best in class pre quali ca on product.
We have also established an online checkout and purchasing experience which integrates our nancing
process, allowing eligible customers to apply and accept nance o ers online without the assistance of
an associate. This past year we also added new lenders to the pre quali ca on pla orm, expanding the
breadth and depth of o ers available to our customers.
Wholesale: We deployed technology to modernize our wholesale auc on pla orm to o er new services
including single sign on across all of our systems, AI enhanced condi on reports, early bidding
capabili es, and automated bills of sale. We also saw a 26% increase in buys from dealers through our
MaxO er product, which is a key component of our sourcing strategy and provides pro table
incremental volume. I am pleased with how we con nue to strengthen this important part of our
business and we will con nue to pursue strategies to expand our market reach, improve opera onal
e ciencies, and enhance the auc on experience.
Edmunds: Edmunds con nues to be a vital component of achieving our strategic priori es, and we are
leveraging both CarMax s and Edmunds industry leading capabili es to the bene t of both companies.
Over the past year, a key focus area was consumer educa on on Electric Vehicles (EVs). CarMax s goal is
to be the number one seller of used EVs in the country, and although EVs currently represent roughly 1%
of our overall sales, we are certain that will grow signi cantly over me. We know that some consumers
feel as if they do not have su cient informa on about EVs: speci c models, ba ery life, and state and
federal tax credits, for example. Therefore, Edmunds has created the EV Hub an online resource that
consolidates all the informa on that a poten al EV customer would need to make an informed decision.
The site will be con nuously updated to provide leading edge informa on.
I believe that the future is
bright for CarMax. Our
core opera ons are strong,
and we are well posi oned
to drive future growth.
In addi on to all these accomplishments, we are
con nuing to advance our Corporate Social Responsibility
(CSR) and Environmental, Social, and Governance e orts to
ensure that CarMax remains a good corporate ci zen, a
posi ve contributor to the communi es where we live and
work, and an industry leader on environmental issues.
In FY24, The CarMax Founda on and KABOOM! celebrated
the construc on of our 100th playground, an
accomplishment re ec ng 13 years of partnership. Addi onally, this year we enhanced our partnership
with Points of Light, a leading volunteer mobilizing nonpro t, to o er our associates more innova ve
and impac ul ways to support local communi es. This year marks another landmark for CarMax and The
CarMax Founda on, as together we have now donated more than $100 million to promote the growth
and wellbeing of our local communi es since 2003.
With regard to sustainability, the strategy that we approved in FY23 is bearing fruit. I m pleased that in
2023, CarMax was named one of the top 30 retailers of the Environmental Protec on Agency s Green
Power Partnership. Renewable electricity accounts for 41.25% of our total electricity consumed,
represen ng a 16% increase from last year. We introduced our rst all electric semi truck into CarMax s
logis cs eet. We also paved the way for increased EV sales with a cross func onal innova on team that
has established test sites for new and exis ng EV capabili es. I encourage you to review our upcoming
2024 Responsibility Report for more details on the progress we are making.
All of CarMax s success is made possible by our talented and dedicated associates. As men oned above,
for 20 years in a row CarMax has been named one of Fortune's 100 Best Companies to Work For. With
empowering and suppor ng our associates in mind, fostering diversity, inclusion, and belonging has
remained a central focus throughout the past year. I rmly believe that our constant focus on suppor ng
our workplace culture is why we have con nued to grow over our 30 years in business.
To our associates, thank you for everything you do to make us a great company and create an
excep onal workplace. You are cri cal to our long term success.
I would also like to thank our shareholders for your con nued support and interest in CarMax. We
appreciate your trust and con dence as we work through today s challenges and advance toward our
long term goals.
Looking ahead, I am encouraged by the improvements we are driving across our business, and I am
excited about our focus areas for scal 2025. I believe that the future is bright for CarMax. Our core
opera ons are strong, and we are well posi oned to drive future growth.
Bill Nash
President and Chief Executive Officer
April 15, 2024
5/9/2024 Letter Continued (Full PDF)